Social Media Marketing
Art Interiors hired Scratch to develop a 3-month long campaign to celebrate the 20th year anniversary of the Canadian art distribution shop. Scratch has worked with Art Interiors successfully on previous projects. We developed a series of online contests that launched weekly to promote the 20th year celebration of the Festival of Smalls. During this time, we took over community management for all the Art Interiors social channels with engaging weekly content such as “Fashion Mondays”. The AdWords SEM campaigns were improved to generate a better CPC rate and increase CPA’s. We doubled the impressions with a strategized target approach.