Project

Digital Marketing Campaign

Client

ELECTROLUX

Description

ELECTROLUX offers a full line of kitchen and laundry appliances, inspired by their expertise in designing products for an elite European audience. They approached SCRATCH to create a teaser campaign for the launch of their exciting new LuxCare™ Wash System. The digital media campaign included a landing page with a signup form, display ads, Facebook ads, HTML-5 ads, and promotional videos. We detailed the excitement surrounding this new product and accompanying lifestyle, “a clean like never before.”